But wait, I don’t have a PIM system.

Depending on your organization, either you have a system you call PIM or you have something you don’t call PIM but serves its purpose.

For example. If you sell one product and you made a product detail page of the product, you have PIM inside your CMS.

What is CMS?

CMS stands for Content Management System says Wikipedia. It is the tool you use to create and manage your website.

You can have a system that serves as a PIM, CMS and DAM at the same time.

>> PIM

>> CMS

>> DAM